Cadbury’s CurlyWurly Club Kit from 1982!

As a kid, and even as an adult, I’ve always appreciated a good fan club kit.  I fondly recall getting my Star Wars Fan Club Kit back in 1978 with all the goodies that came along with that first package.  Today I’ll be sharing the super-cool contents Cadbury’s CurlyWurly Club Kit from 1982.

Regular visitors to CollectingCandy might already know I’m a big CurlyWurly fan.  I’ve documented my passion for the brand in a pair of previous posts; here and here.  Over the next few days, I’ll be updating my CurlyWurly coverage with a number of new discoveries and additions, culminating in a new visual timeline of wrappers.  A big discovery for me was the topic of today’s post; the CurlyWurly Club Kit.

I was able to add this club kit to my collection just a few months ago, and as a big CurlyWurly fan it was exciting to see it pop up.  Before this one appeared on eBay, I wasn’t even aware of this kit or the CurlyWurly Club at all.  This one has all the appropriate fan club kit fixins, so let’s get to it.

First up is the mailer that the kit would have arrived in.  I’ve taken the liberty of obscuring the key details of the original owner’s identity:

UK – Cadbury’s Curly Wurly Club Kit – Mailer – 1982

The kit came with a nice four-page flyer that included a short comic as well as a cut-out mask. It appears that the intent was to send out follow-up newsletters every four months, but I don’t know if the club lasted past this initial offering.

UK- Cadbury’s Curly Wurly Club Kit – Brochure front – 1982

UK – Cadbury’s Curly Wurly Club Kit – Comic Page 1 – 1982

UK – Cadbury’s Curly Wurly Club Kit – Comic Page 2 – 1982

UK – Cadbury’s Curly Wurly Club Kit – Brochure Back – Curly Mask – 1982

Beyond the brochure, members would have also found a cool pinback badge/button in their kit:

UK – Cadbury’s Curly Wurly Club Kit – Member Pinback Badge Button – 1982

This is the fun little sticker sheet:

UK – Cadbury’s Curly Wurly Club Kit – Sticker Sheet – 1982

And finally, the last piece, but the key part of any fan club kit; a membership ID.

UK – Cadbury’s Curly Wurly Club Kit – Membership Card – 1982

And that’s everything – the full contents of the Cadbury’s CurlyWurly Club Kit from 1982.  I hope you’ve enjoyed the opportunity to see it in all its fun glory.

See you next time!

About Jason Liebig

A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others. Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books. Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com. My Google Profile+
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5 Responses to Cadbury’s CurlyWurly Club Kit from 1982!

  1. Brandon says:

    Yes, that is fun! I remember feeling special, as a kid, to carry around any kind of “membership card” like that.

    I had seen the moose before but did not realize it was named Curly!

  2. Pingback: Catching Up With CurlyWurly! | CollectingCandy.com

  3. Jason says:

    This and the beano club were the only 2 clubs i joined when i was a kid.

  4. Jason says:

    Oh and it didn’t pass by the initial stage. As i remember being disappointed that was all i got. but hey i was and still count myself as a member of the curly wurly club.

  5. Dave says:

    Me too; I’ve still got the badge … not sure about the card, though.
    Just this and the Dennis the Menace fan club. :-)

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