Vintage Leaf Vending Promo Photos!

CC_Leaf Promo Photos TITLE PLATE

Today I’m going to share a collection of nineteen promotional images created for the Leaf company’s vending trade, likely during the early 1970′s.

I mentioned these in my 300th post behind-the-scenes video and as I stated there, these were probably created as part of a salesman’s kit or a trade show presentation of some kind.  Each image incorporates a specific Leaf vending machine insert card but what makes these stand out are how the unique gum or candy products are arranged and captured with all manner of related props.  They’re true works of confectionery pop art.

I wrote about my affection for vintage vending insert cards last year, so finding these promotional photos that incorporate the actual product is pretty amazing.

I don’t have much to add to these images as they really do speak for themselves, but I will point out that you won’t find these anywhere else online so these are all CollectingCandy.com exclusives!

I think you’re really going to dig these:

Leaf - vending bubble gum promotional photo - Banana Float - early 70's

Leaf – vending bubble gum promotional photo – Banana Float – early 70′s

Leaf - vending bubble gum promotional photo - Ding-a-Lings - early 70's

Leaf – vending bubble gum promotional photo – Ding-a-Lings – early 70′s

Leaf - vending bubble gum promotional photo - Dizzy Discs - early 70's

Leaf – vending bubble gum promotional photo – Dizzy Discs – early 70′s

Leaf - vending bubble gum promotional photo - Fruit Galaxy - early 70's

Leaf – vending bubble gum promotional photo – Fruit Galaxy – early 70′s

Leaf - vending bubble gum promotional photo - Hot Chocolate - early 70's

Leaf – vending bubble gum promotional photo – Hot Chocolate – early 70′s

Leaf - vending bubble gum promotional photo - Kids' Lib - early 70's

Leaf – vending bubble gum promotional photo – Kids’ Lib – early 70′s

Leaf - vending bubble gum promotional photo - Merry Cherry - early 70's

Leaf – vending bubble gum promotional photo – Merry Cherry – early 70′s

Leaf - vending bubble gum promotional photo - Peaches n Cream - early 70's

Leaf – vending bubble gum promotional photo – Peaches n Cream – early 70′s

Leaf - vending bubble gum promotional photo - Rain-Blo - early 70's

Leaf – vending bubble gum promotional photo – Rain-Blo – early 70′s

Leaf - vending bubble gum promotional photo - Rain-Blo - Royal Cherries - early 70's

Leaf – vending bubble gum promotional photo – Rain-Blo – Royal Cherries – early 70′s

Leaf - vending bubble gum promotional photo - Razzle Berries - Juicy Oranges - early 70's

Leaf – vending bubble gum promotional photo – Razzle Berries – Juicy Oranges – early 70′s

Leaf - vending bubble gum promotional photo - Smiles - early 70's

Leaf – vending bubble gum promotional photo – Smiles – early 70′s

Leaf - vending bubble gum promotional photo - Sour Grapes - Sour Fruit - early 70's

Leaf – vending bubble gum promotional photo – Sour Grapes – Sour Fruit – early 70′s

Leaf - vending bubble gum promotional photo - Sour Sweets candy - Jolly Jelly Beans - early 70's

Leaf – vending bubble gum promotional photo – Sour Sweets candy – Jolly Jelly Beans – early 70′s

Leaf - vending bubble gum promotional photo - Strawberry Ice Cream Sundae - Sparkling Burgundy - early 70's

Leaf – vending bubble gum promo photo – Strawberry Ice Cream Sundae – Sparkling Burgundy – early 70′s

Leaf - vending bubble gum promotional photo - Tabby-Lets - early 70's

Leaf – vending bubble gum promotional photo – Tabby-Lets – early 70′s

Leaf - vending bubble gum promotional photo - the no-cola - early 70's

Leaf – vending bubble gum promotional photo – the no-cola – early 70′s

Leaf - vending bubble gum promotional photo - Time Bomb jawbreakers - early 70's

Leaf – vending bubble gum promotional photo – Time Bomb jawbreakers – early 70′s

Leaf - vending bubble gum promotional photo - Wild Grr-ape - early 70's

Leaf – vending bubble gum promotional photo – Wild Grr-ape – early 70′s

That’s all nineteen of ‘em!

When I acquired these they didn’t come in any kind of organized or indexed file, so it’s quite possible there were more photos like this produced for other Leaf products.  Maybe these were the only ones to survive in this stash?  I can’t be certain.  For now I’m just awfully happy to be able to share these with you.

And that’s everything for today.  See you next time!

About Jason Liebig

A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others. Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books. Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com. My Google Profile+
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5 Responses to Vintage Leaf Vending Promo Photos!

  1. Todd says:

    These are amazing! I think my fav is the Kids Lib!

  2. Sarah says:

    I wonder if there was a licensing agreement with 7-up for “the no-cola.” If not, I’d be shocked if they didn’t get sued over that picture.

  3. JON MANKUTA says:

    Love these…I own a few myself…

  4. Brandon says:

    It’s lovely to see how artistically the signs are presented in the photos.

  5. luke says:

    wow, simply great!! I love the artwork on these cards and always enjoy seeing older ones still kicking around in vending machines – great post!

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