I’m sure it’s been done elsewhere, but this is the only time I’ve come across a wrapper for this particular confectionery combination. Yes, from out of the 1990′s and Cadbury’s New Zealand branch, this treat served up an ordinary chocolate bar infused with fruit-flavored “jelly worms”.
I’ve found that New Zealand’s arm of Cadbury was trying some wonderfully-bold releases in the 1990′s and this stands as one of my favorites. Here’s an example of one of the wrappers – this one is an unused proof, likely cut from a roll. Also of note; this one is a foil wrapper, and it’s tough to capture the look of a foil wrapper with a scanner (they’re much more striking in person). In spite of that, even a scan presents much of what I find so appealing about this one:
That is the Wriggler, a bold mix of treats mixed into one bar, with a striking wrapper and fun mascot to top it off. I’m not sure how long this one lasted – my guess is that it was a short-lived treat. I’ve only ever come across a wrapper once.
That’s all for today’s brief entry. I’m working on a whopper of an article that I hope to have ready by tomorrow, so make sure to drop by. See you next time!