Today we’re going back to the 1980’s and taking a look at the contents of a Halloween candy trade ad from the Howard B. Stark company. We’ll also be catching a glimpse of some seriously spooky decades-old unopened Stark candy!
Intended to appeal to candy buyers and distributors, this trade ad arrived by early Summer and focused on a handful of Stark’s Halloween seasonal products available that year.
Even though it’s a little plain, this Stark ad is a fun piece that includes a classic Halloween decoration – the cardboard poseable skeleton. I also really dig this era of Stark company logo with the swirly typeface.
The main focus of the ad is the “Funny Faces” 36-count store display. These Funny Faces packs would appear to be typical dime-store style costume bits bundled with boxed Stark candy. Here’s a closer look:
Beyond the Funny Faces bundle packs, the ad also showcases a trio of Stark’s Halloween products:
I’d love to track down either of those Halloween Creams or the Gummi Ghosts packages – both of them are pretty awesome. [My pal Darlene Lacey over at CandyWrapperMuseum has an earlier version of Gummi Ghosts package in her collection – check it out.]
I’m fortunate that I do have one of the Stark Halloween Treats boxes shown in this ad, and my example still has the candy in it!
While they might be neat to look at, I don’t really like keeping boxes around with the original candy still in them, as the decomposing zombie candy can eventually damage the surrounding package. So I decided to empty this one out – allowing me to get a nice archival scan of the box:
You can see by that scan that the candy had already begun to stain the box. So out they came and all of the contents went into the trash, but not before I snapped a couple photos of the spooky ancient candy pieces. [Note: These were simple embossed candies similar to Conversation Hearts]:
Yes, some of these candies almost look like they have burn marks. But as far as I can tell, they are NOT burns (not really sure what they are – some kind of candy chemical decomposition perhaps?) Here’s another look:
And that’s the conclusion of today’s post on Stark’s Bone-Chilling Halloween Treats from 1985. See you next time!
Today’s post has been part of CollectingCandy.com’s 2013 Countdown to Halloween. To check out other sites celebrating Halloween all month long, check out the official CountdownToHalloween site.