New for 2014: Twizzlers Caramel Apple!

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Though I’d invoked the Twizzlers brand earlier for our Countdown month with my Twizzlers Frankenstein packaging post – I thought their new seasonal flavor warranted the repeat.  So make the jump to check-out Twizzlers limited edition Halloween release for 2014 – Caramel Apple!

Over the past few years I’ve taken a shine to the oddball and limited edition flavor releases of Twizzlers.  I’ve had a good bit of fun tracking them down and trying them, so I was delighted when I learned that the brand would be getting a new seasonal release this year with Twizzlers Caramel Apple.

At first I assumed they’d only be sold in large snack-size multi-packs as last year’s Halloween Twizzlers were – but that turned out to not be the case.  In fact, Caramel Apple Twizzlers were sold in three different size packs that I encountered.  Here are all three:

Hershey - Twizzlers - Caramel Apple Filled Twists - Snack Size - 10.29oz Halloween candy package - September 2014

Hershey – Twizzlers – Caramel Apple Filled Twists – Snack Size – 10.29oz Halloween candy package – September 2014

Hershey - Twizzlers - Caramel Apple Filled Twists - King Size - 4.3oz Halloween candy package wrapper - September 2014

Hershey – Twizzlers – Caramel Apple Filled Twists – King Size – 4.3oz Halloween candy package wrapper – September 2014

This final and smallest of the Caramel Apple Twizzlers offerings is notable as the packaging shares none of the Fall-themed details found on the larger packs.  Is it possible that this is intended to test the waters as a new all-year-round flavor?

Hershey - Twizzlers - Caramel Apple Filled Twists - 1.9 oz Halloween candy wrapper - September 2014

Hershey – Twizzlers – Caramel Apple Filled Twists – 1.9 oz Halloween candy wrapper – September 2014

With a variety of sizes offered, it would seem that Hershey went all-in with this new seasonal flavor, as it was also sold through a number of retailers.

With Twizzlers Caramel Apple, the package design decorations emphasize the Fall nature of the package, rather than associating it too closely with just Halloween.  In contrast, last year, Twizzlers released a seasonal flavor that completely embraced the holiday with a snack-size Halloween Twizzlers in grape-and-orange flavors.  Here’s the package I saved for them (featuring a few decidedly Halloween-themed bats):

Hershey - Twizzlers - Grape & Orange Pull 'n' Peel Snack Size - 10_1 oz Halloween multi-bag package - September 2013

Hershey – Twizzlers – Grape & Orange Pull ‘n’ Peel Snack Size – 10.1 oz Halloween multi-bag package – September 2013

Fun stuff!

At some point soon I hope to bring together a post on all of the Twizzlers flavors I’ve picked up over the years, which are all pretty neat.  For now, that’s everything I’ve got to share on Twizzlers new Caramel Apple flavor seasonal release.

See you next time!

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Today’s post has been part of CollectingCandy.com’s 2014 Countdown to Halloween. To check out other sites celebrating Halloween all month long, visit the official CountdownToHalloween site.  For more of CollectingCandy.com’s CountdownToHalloween posts, just click here.

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About Jason Liebig

A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others. Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books. Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com. My Google Profile+
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1 Response to New for 2014: Twizzlers Caramel Apple!

  1. Pingback: New for 2015: A Twizzlers Halloween Frankenstein Redesign! | CollectingCandy.com

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