A Fun One for Friday: 1989’s Super Mario Bros Bar!
I’m back in Nebraska this weekend helping celebrate my Niece’s High School Graduation so I’ve just got a short post for today. But it’s a fun one as we look at a flashy Super Mario Brothers bar wrapper from way back in 1989!
This one was produced by a company called Candy USA, which I don’t recall ever seeing before. It’s a pretty neat-looking offering from the early days of everyone’s favorite video game plumber. Check it out:
Candy USA – Super Mario Bros Milk Chocolate – candy bar wrapper – 1989
As you can see this one prominently features the official Nintendo licensed seal. I’d be curious to know if Candy USA produced any other similar licensed bars.
Though I can’t be certain, I’d bet that this is the first example of licensed confectionery for the Super Mario Brothers franchise. There have certainly been many since, and now that I’m thinking about it, I’ll have to gather them together for a future post.
For today, that’s everything I’ve got on this golden offering from way back in 1989.
See you next time!
About Jason Liebig
A New York City based writer, editor and sometimes actor. After spending much of the 1990′s in the comic book business helping tell the stories of Marvel Comics’ X-Men as series editor, he has since split his time between developing his own entertainment properties while still consulting and working on others.
Having been described as “the Indiana Jones of lost and forgotten candy”, Jason is one of the country’s premier candy collectors and historians with his discoveries appearing in countless blogs, magazines, newspaper articles, and books.
Always happy to share his knowledge and unique perspectives on this colorful part of our popular culture, Jason has consulted with New York’s Museum of Food and Drink and has also been a featured guest on Food Network’s Heavyweights, France’s M6 Capital, and New York’s TheActionRoom.com.
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How cool! Never saw one before. 🙂
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I remember a Mario Bros. bar from earlier than that, the wrapper had SMB1-esque graphics, there was also an ice-cream sandwich that had SMB2 characters printed on it, and mini-cans of soda with really vivid fruit flavors. I think they were all released around the same time.
Would they be worth anything today?
They’re certainly worth something to me!