How a 1970’s Russian “Red Scare” Set M&M’s Mascots Back Twenty Years!

Between 1976 and 1985, red M&M’s were banished from the world due to a Russian “red scare” having to due with a food dye additive.  It is a story that has been told before, but newly discovered evidence reveals an aspect of the tale that has never been considered before now; how M&M’s own red scare may have delayed the rise of their globally-popular mascot characters for twenty years.  Make the jump to check it out!

Continue reading

Posted in 1960's, 1970's, 1980's, 1990's, Chocolate, M&M's, Mars | Tagged , , , , , , , , , , , , , , , , , , | 10 Comments

Nestle’s Long Forgotten Bonanza Bar and A Tale of Two Product Launches!

Today’s post is one I am especially excited to publish as the Bonanza bar has been on my list of lost-to-history brands I’ve long sought to uncover evidence on.  Until today, there have never been images or references to the Nestle Bonanza bar anywhere online – not a single mention – it was un-Google-able – but no more.  This entry is not only about the Bonanza bar, but about how two similar product launches can lead to very different outcomes.  So make the jump to check out Nestle’s long forgotten Bonanza bar!

Continue reading

Posted in 1960's, Chocolate, Nestle | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

Christmas 2016: Hershey’s Decorative Foil Holiday Kisses Exclusives!

Last year, Hershey’s started having fun with their seasonal Kisses by adding decorative foils to their already bountiful lineup of specialty holiday flavors.  Christmas 2016 saw the release of four different packs, each one exclusive to a different retail chain, making for a fun candy hunt.  Make the jump to check them out!

Continue reading

Posted in Chocolate, Christmas, Hershey | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

FYE’s Exclusive WWE Wrestling Chocolate Bars!

Earlier this year, the FYE chain of stores released an exclusive line of deluxe chocolate bars featuring a line-up of current WWE Wrestling favorites.  Make the jump to check them out!

Continue reading

Posted in 1990's, Chocolate | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Snickers Week Day 5: Poland’s Amazing Gremlins Wrappers!!

cc_snickers-gremlins-title-plate

We’ve arrived at the final day of Snickers week but as the saying goes we saved the best for last.  Well, it’s the best as far as I’m concerned.  That’s because today’s look at Snickers wrappers inspired by the “You’re Not Yourself When You’re Hungry” campaign goes full Gremlins.  Make the jump to check it out!

Continue reading

Posted in Chocolate, Mars | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Snickers Week Day 4: Chinese Snickersmojis Wrappers!

cc_chinese-snickers-emoji-title-plate

It’s the fourth day of our Snickers week coverage and for today we are looking at material hailing from the most populous nation in the world, China.  Similar to Mars-Mexico’s offerings covered here on Tuesday, Mars-China has served up a great series of themed hunger-emoji Snickers wrappers (or Snickersmojis), so make the jump to check them out!

Continue reading

Posted in Chocolate, Mars | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Snickers Week Day 3: 25th Anniversary Russian Snickers Wrappers!!

cc_snickers-russian-title-plate-wip-c

Welcome back to Day 3 of our week-long Snickers coverage where today we’ll be journeying to the other side of the globe to take a look at a series of Russian Snickers bar wrappers released just this year.  Make the jump to check them out!

Continue reading

Posted in Chocolate, Mars | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Snickers Week Day 2: Mexico’s Hunger-Trait-Emoji Snickers Wrappers!

cc_snickers-mexican-traits-title-plate

For this second day of our Snickers Week coverage, we’re heading south-of-the-border for Mars-Mexico’s take on the “Who Are You When You’re Hungry?” promotional wrapper tie-in.   Just like the USA’s series of wrappers, these Snickers bars feature potential qualities or traits of someone who is hungry, but also sprinkle in a few emoji character illustrations along the way.  It’s especially fun, so make the jump to check them out!

Continue reading

Posted in Chocolate, Mars | Tagged , , , , , , , , , , , , , , , , , , | 1 Comment

Snickers Week Day 1: 2015’s “Who Are You When You’re Hungry?” USA Snickers Wrappers!

cc_snickers-traits-closing-image

In 2015, Snickers launched a bold on-pack marketing campaign birthed out of their successful run of “Who Are You When You’re Hungry” television ads.  They did so by swapping out the logo area of Snickers bar wrappers and replacing it with personality traits that could be attributed to said hunger.  It resulted in no less than twenty different Snickers wrappers to track down and have fun with, so make the jump to check them out.

Continue reading

Posted in Chocolate, Full Set, Mars | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Full Set Friday: Russell Stover’s Big Bite Coffee House Bars!

cc_russell-stover-big-big-coffee-house-title-plate

For today’s “Black Friday” edition of Full Set Friday, I’m going to be looking at a small set of bars that were released by Russell Stover in early 2015, with flavors inspired by a quartet of hot beverages.  I’m calling this set Russell Stover’s Big Bite Coffee House bars, so make the jump to check them out!

Continue reading

Posted in Chocolate, Full Set | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment