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Category Archives: M&M’s
By the late 1990’s and early 2000’s, marketers had become well aware of the importance of the growing Hispanic population in the United States. One of the ways the confectionery business began flirting with this market was by incorporating traditionally … Continue reading
Today is May 4th or as it is currently known, Star Wars Day! To mark this fun holiday, I’m dedicating today’s post to the Star Wars-themed M&M’s candy package wrappers that came out in 2005. [Note: For some earlier Star … Continue reading
Today is January 31st, 2014 – so here on CollectingCandy.com we want to recognize the celebration of the Chinese New Year! For those that don’t know, in the 12-year cycle of animals that make up the Chinese Zodiac, today marks … Continue reading
Always an enjoyable topic to address are the holiday releases for M&M’s. Just a few days ago I mentioned the new holiday flavor release of M&M’s Gingerbread and today I’d like to showcase the new Christmas-themed theater-sized boxes for a pair of … Continue reading
During last year’s CountdownToHalloween I posted a series of images of Halloween retail store displays from 1969. I didn’t expect that post to generate as much positive buzz as it did, but that response reinforced to me just how unusual … Continue reading
It might be surprising to learn that, outside of the packaging itself, one of the best places to learn about historical confectionery products and marketing is through the promotional circulars published in weekend newspapers. Today, I’m going to take a … Continue reading
Back in 1993, M&M/Mars built a seasonal promotion around a group of animated characters from a television special called The Last Halloween. Today I thought it would be fun to take a look at that brochure and maybe a little … Continue reading
Always good for fun holiday releases, M&M’s doesn’t disappoint this year as they’ve brought out a brand new flavor for the Halloween season: Pumpkin Spice!
Paul Rousso is an artist and gentleman. He’s also a madman and an evil genius who has transformed some of the pieces from my collection into an amazing giant work of art entitled “November 1st” — currently in consideration for … Continue reading