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Category Archives: Hershey
Yesterday, the northeast United States braced for what threatened to be an unprecedented belting of snow and wind. Here in New York City traffic was halted, mass transit was suspended, schools were closed and grocery stores were raided by consumers … Continue reading
Hershey bars are probably the most consistent confectionery offering to come out of the United States, especially with regard to their wrapper design. For nearly a century, a Hershey bar meant a brown paper wrapper with a silver block letter logo. And that’s still … Continue reading
Though I’d invoked the Twizzlers brand earlier for our Countdown month with my Twizzlers Frankenstein packaging post – I thought their new seasonal flavor warranted the repeat. So make the jump to check-out Twizzlers limited edition Halloween release for 2014 … Continue reading
Traditionally, the United States gets the bulk of Halloween-themed candy, but in recent years the popularity of Halloween has grown around the world. That’s led to some pretty cool Halloween confectionery releases originating in spots outside of the good old … Continue reading
Today I’m coming at the idea of Halloween candy and candy marketing a little sideways. Rather than feature vintage packaging created specifically for the holiday, I’m going to showcase how Halloween has been used to promote all-year round versions of … Continue reading
Getting just past the midpoint on our month-long CountdownToHalloween, I’ve decided to offer up something a little different – a two-part recap of some of my favorite posts from our previous years’ Halloween coverage. Now, I could sell this two-parter … Continue reading
One of the many new confectionery products to arrive for the Halloween season this year is a variation on a beloved classic. But what’s most surprising about this one is that it’s never been done before – because I’d just … Continue reading
Back in December I covered Hershey’s fun new holiday seasonal offering; the candy cane-flavored Hershey bar. I thought that bar featured an elegant and appealing wrapper design as well as being a pretty tasty offering to boot. For Halloween this … Continue reading
Since it’s Friday, I thought it would be alliteratively appropriate to feature one of my favorite frightening fellows: Frankenstein. And it just so happens that Twizzlers created a fantastic bit of Frankenstein’s Monster-laden packaging this year just for the Halloween … Continue reading